Recent Articles

The Master Key to Music Masters...

Is there a musician alive today who doesn’t know that owning their music ‘masters’ – the original audio recording of their song – is critically important to their earnings and career growth? Yet, most articles on this topic just stop...

Musicians' Crash Course on Music Copyrights

In 2019, a trio of songwriters filed a case against trendsetting pop music artist Lizzo, alleging that her hit song “Truth Hurts” made use of some lyrics originally created by them for a different song titled “Healthy”. A year later,...

Musicians' Handy Guide to Sync Licensing

When Maryland-based singer-songwriter Maggie Rogers’ 2016 song “Alaska” was featured on the popular Netflix show Heartstopper in 2022, it bumped up the track’s streaming numbers to a whopping 2.4 million.  According to the year-end report put out by the Recording Industry Association...

What Is Search Engine Optimization and...

Imagine this: You put out great music… hordes of fans searching for your genre and style of music soon discover you, streaming and downloading your work. Many fans in your geographical vicinity easily find listings for events featuring you, and...

Mastering the Art of Spotify Playlist...

In the digital age, where streaming reigns supreme, getting your music onto popular Spotify playlists has become the holy grail for artists looking to expand their reach and engage new fans. Spotify playlist pitching is an art form that, when...

The Role of Music PR in...

Imagine you've just landed an awesome job at a hot new record label. Your first task is to launch the debut single of a new artist and ensure that it crosses 100,000 streams. What do you do? This track might...