Being an independent artist shares a lot of qualities with being an entrepreneur. You are your own brand, you have to market and promote yourself constantly, and you are going to work long hours seven days a week.

When it comes to being an independent artist, the whole name of the game is getting your music in front of as many fans/potential fans as possible. For artists all around the world, they quickly learn that the world of distribution is both tough and costly.

It’s no secret that having a strong social media presence is important for musical artists in this day and age. In fact, in a 2018 study by Music Watch they found that 9 out of ten social media users engage with music...